Details Matter Part I

Being found on Google is far more than how many back links you have or even your Magestic trust factor score.  The core details of your website design/infrastructure will determine if you even make it far enough to worry about the other external SEO stuff.  Here are important details to lock-down with your website:

• Make sure the technology to create the website is solid.  Don’t go out and use a website wizard like Wix or Googles wizard or GoDaddy…etc.  Make sure the website company you pay bucks to isn’t do the easy laydown wizard thing either.  A bored teenage girl can use wizards and they suck.  Google will never find you.
• Make sure you website loads in about 2 seconds via desktop and 2-4 via phone.  use GTXMetrix to test.  Google hates slow loading websites and so do your visitors that you want to become customers.
• Make sure all the basics are covered with meta tags, H1 – H2 tags, etc.  Read our blogs to learn more
• Don’t use cheap hosting or free hosting – geese!
• Make sure you website contains consistent Name Address Phone (NAP) information that matches all your business listings
• Follow C.O.N.V.E.R.T landing page rules – read our blogs for more